New signs have been placed around St Peter Port and St Helier, showing how long it takes to walk or cycle from key locations into town.
Islanders are being encouraged to leave the car at home and try active travel for Better Journeys Week, which is from 19 to 23 May.
Organisers, the Better Journeys Project (BJP), say they want people to realise their daily commute might be quicker, and healthier through active travel.
BJP Guernsey Director Rollo de Sausmarez says active travel is ideal for island-life.
"We’ve all experienced that moment stuck in traffic where we think we could have walked this route quicker.
"The new signage shows you exactly that – how short many of these distances really are.
"We hope it prompts more islanders to leave the car at home and take a better journey to work, school or to activities."
BJP Jersey Director Kate Huntington hopes the signs will lead to long term habit changes.
"Whether it’s a ten-minute bike ride or a fifteen-minute walk, these signs are a simple but effective way to show people that active travel is an option, not just during Better Journeys Week, but throughout the year."
In Guernsey, the signs include:
A 15-minute walk from The Grange to Town Church
An 18-minute walk from China Red to Town Church
A four-minute cycle from the Halfway to Admiral Park
A six-minute cycle from Muse to Admiral Park
In Jersey, signs to Broad Street include:
A 23-minute walk from Trinity Hill
A 19-minute walk from Queen’s Road
A 13-minute cycle from St Aubin’s Road
An 11-minute cycle from Longueville Road
An 18-minute cycle from La Grande Route de Saint Clement
Guernsey Housing Association (GHA) is pushing on with its plans for 150 new homes following the States' progress on building flood defences on the Bridge.