VisitGuernsey has launched a new tourism campaign encouraging visitors to get out and explore all 'the Islands of Guernsey'.
The tongue-in-cheek ads have been designed to boost awareness of the other islands that make up the Bailiwick - including Alderney, Sark and Herm.
The new focus on island-hopping holidays will be promoted online, on TV and in national newspapers.
Aerial footage featured in the promotional videos were produced by Jersey-based Bam Perspectives, who were given the first licence of its kind to film using a drone over Sark.
VisitGuernsey hopes the new 'Islands' branding will encourage more overnight stays, as it tries to broaden the Bailiwick's appeal as a destination for family holidays - as it moves away from it's current 50+ demographic.

Microsoft suffers global outage - as fix not going 'as expected'
David Walliams’ books to remain available in Jersey Library and schools
One in three homeless people in work
Fort Regent vision 'was never matched' by a budget that could deliver it, says JHA
Buzzing! Bears and Bees coming to Jersey
JCG Year 7 Choir learn and perform wartime song
Gas bills to go up by 5% in December
Second memorial plaque vandalised at Millennium Park
Comments
Add a comment